My role was to build and strengthening the visual brand identity of the Johns Hopkins Institute for Assured Autonomy by creating a cohesive suite of promotional materials across print, digital, and environmental applications. Working within established Johns Hopkins University brand standards, I translated complex research and technical concepts into approachable, engaging visuals for a range of audiences.
My work spanned factsheets, social media graphics, event materials, stickers, promotional collateral, and large-scale vinyl installations. Across each application, I focused on maintaining a consistent visual language while adapting the design to different formats, environments, and communication needs.
The result was a flexible collection of branded materials that helped create a more recognizable presence for the Institute across events, digital communications, physical spaces, and outreach initiatives.
Vinyl wrap design for an Autonomous Shuttle Bus.